To attract, engage, and retain top talent, many organizations engage in employer branding (EB)—a process to define and communicate why they are a desirable place to work. As organizations focus on growth, employer branding becomes critical. Yet, most organizations struggle to measure and demonstrate the return on investment (ROI) of these efforts.
Members can sign in to read this two-part series.
Program Director, Distinguished Principal Research…
The Conference Board
Members of The Conference Board get exclusive access to Trusted Insights for What’s Ahead® through publications, Conferences and events, webcasts, podcasts, data & analysis, and Member Communities.