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What Consumers Really Think About Where Your Products Are Made
August 16, 2022 | Report
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This is one of a series of insight papers drawn from our latest wave of research into Multicultural Consumers in North America. For more insights into this topic, please visit: https://www.conference-board.org/topics/multicultural-consumer |
Consumers like to know where products are made
In this day and age, for consumers, there is no such thing as corporate oversharing: they value brands’ transparency about everything from details about a product’s ingredients to the reasons for price increases to brands’ stance on social and political issues.
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