62% of firms say that their greatest challenge is integrating sustainability into their business, according to a survey of more than seventy sustainability executives.

Yet the challenge is even greater than imagined. Beyond ensuring that sustainability is formally built into business strategy, policies, processes, and operations, how do you develop a sustainability culture?

The possibilities are also even greater than imagined. Bringing culture and sustainability together holds the promise of a transformative impact in terms of spurring innovations, increasing operational efficiency, succeeding in the war for talent, and of course, positively impacting society and the environment.

The Conference Board ESG Center convened a Working Group over eight months, with over 300 executives from 150 companies, to discuss how to build a sustainability culture. In this webcast, we’ll provide you with an advanced look at the key findings and address (1) the elements of a strong sustainability culture, (2) who is involved in building a sustainability culture, and 3) how to evaluate, measure, track, reward, and reinforce progress.

Join us again for a follow-up webcast in December when we’ll address educating and engaging employees on sustainability and upskilling employees and leaders to drive the sustainability agenda.

Join this webcast to learn about:

• What we mean by a “sustainability culture”? How can you define it for your firm? 

• How do you get started?  What are the roles of the CEO, board, business units, communications, human capital, legal, finance, and other departments, in building sustainability into a company’s DNA?

• What are the key obstacles to overcome?  How do you ensure that the culture is embraced by senior management, middle management, and employees throughout the firm?

• What does success look like?  How do you measure it? 

• What tools can you use to motivate your workforce?

• What are the best ways to communicate progress internally and externally?

Who should attend: Corporate directors; CEOs and other C-Suite executives; leaders in sustainability, communications, marketing, human capital, CSR, legal, finance, government affairs; consultants and advisors in culture, sustainability, and business effectiveness; investors and other stakeholders interested in sustainability and corporate culture.