AI Content Creation Tools Provoke Excitement, Promise Disruption
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AI: The Next Transformation

Your guide to real-world application

AI Content Creation Tools Provoke Excitement, Promise Disruption

May 17, 2023 | Report

In a recent survey by The Conference Board, 50 percent of marketing leaders and 42 percent of communications leaders selected AI content creation tools as one of the most exciting areas for innovation in the year ahead. B2C companies were more inclined to experiment (54 percent) and matrixed organizations the most committed (60 percent).

 

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AUTHOR

IvanPollard

Marketing & Communications Center Leader
The Conference Board




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