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22 January 2026 / Report
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Copy LinkThe priorities for C-suite executives in the 2026 C-Suite Outlook Survey indicate how artificially intelligent agents will change commerce and business.
learn moreLearn what our C-Suite Outlook 2026 reveals for marketing and communications executives.
learn moreA-commerce, short for agentic commerce, describes the next evolution of commerce—one in which autonomous, AI-powered agents plan, decide, and act on behalf of organizations and customers. In this model, intelligent agents go beyond automation to execute transactions, manage interactions, and adapt in real time across the value chain, operating with context, goals, and a high degree of autonomy.
This report introduces a-commerce as a framework for understanding how agentic AI is reshaping commerce at enterprise scale. Drawing on insights from the C-Suite Outlook 2026, it examines how senior leaders are preparing for a future in which autonomous agents fundamentally change strategy, operating models, and sources of competitive advantage.
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