Managing through the Coronavirus Crisis: Selected Ideas and Learnings for Asia's HR Leaders
Our Privacy Policy has been updated! The Conference Board uses cookies to improve our website, enhance your experience, and deliver relevant messages and offers about our products. Detailed information on the use of cookies on this site is provided in our cookie policy. For more information on how The Conference Board collects and uses personal data, please visit our privacy policy. By continuing to use this Site or by clicking "OK", you acknowledge our privacy policy and consent to the use of cookies.  Our Privacy Policy has been updated! Detailed information on the use of cookies on this site is provided in our cookie policy and our privacy policy. 
TCB Tourch
Loading...
  • logoImage
  •  
    • US
    • EUROPE
    • ASIA
  • 2

    Close
    • Insights
        • Insights
        • Explore by Center
          • Explore by Center
          • CED
            Committee for Economic Development

          • Economy, Strategy & Finance

          • Governance & Sustainability

          • Human Capital

          • Marketing & Communications

        • Explore by Content Type
          • Explore by Content Type
          • Reports

          • Upcoming Webcasts

          • On Demand Webcasts

          • Podcasts

          • Charts & Infographics

        • Trending Topics
          • Trending Topics
          • Artificial Intelligence (AI)

          • Navigating Washington

          • Geopolitics

          • US Economic Forecast

          • Sustainability

          • Future of Work

    • Events
        • Events
        • Upcoming Events
          • Upcoming Events
          • People First: Opportunity and Access

          • CHRO Summit: Navigating through a Tsunami of Change

          • Future: People Asia

          • Executive Compensation in a Disruptive World

          • CED Distinguished Leadership Awards Celebration

          • The 2025 IBI/Conference Board Health and Productivity Forum

          • Explore all Upcoming Events

        • Member-Exclusive Programs
          • Member-Exclusive Programs
          • Center Briefings

          • Experts Live

          • Roundtables

          • Working Groups

          • Expert Briefings

    • Data
        • Data
        • Consumer Confidence Index

        • Data Central

        • TCB Benchmarking

        • Employment Trends Index

        • Global Economic Outlook

        • Leading Economic Indicators

        • Help Wanted OnLine

        • Labor Markets

        • Measure of CEO Confidence

        • Human Capital Benchmarking &
          Data Analytics

        • CMO+CCO Meter Dashboard

    • Centers
        • Centers
        • Our Centers
          • Our Centers
          • Committee for Economic Development

          • Economy, Strategy & Finance

          • Governance & Sustainability

          • Human Capital

          • Marketing & Communications

        • Center Membership
          • Center Membership
          • What Is a Center?

          • Benefits of Center Membership

          • Join a Center

    • Councils
        • Councils
        • Find a Council
          • Find a Council
          • Economy, Strategy & Finance

          • Governance & Sustainability

          • Human Capital

          • Marketing & Communications

        • Council Membership
          • Council Membership
          • What is a Council?

          • Benefits of Council Membership

          • Apply to a Council

    • Membership
        • Membership
        • Why Become a Member?
          • Why Become a Member?
          • Benefits of Membership

          • Check if Your Organization is a Member

          • Speak to a Membership Associate

        • Types of Membership
          • Types of Membership
          • Council

          • Committee for Economic Development

          • Economy, Strategy & Finance

          • Governance & Sustainability

          • Human Capital

          • Marketing & Communications

          • Insights

        • Already a Member?
          • Already a Member?
          • Sign In to myTCB®

          • Executive Communities

          • Member-Exclusive Programs

    • About Us
        • About Us
        • Who We Are
          • Who We Are
          • About Us

          • In the News

          • Press Releases

          • Our History

          • Support Our Work

          • Locations

          • Contact Us

        • Our Community
          • Our Community
          • Our Leadership

          • Our Experts

          • Trustees

          • Voting Members

          • Global Counsellors

          • Careers

          • This Week @ TCB

    • Careers
    • This Week @ TCB
    • Sign In to myTCB®
      • US
      • EUROPE
      • ASIA
    • Insights
      • Insights
      • Explore by Center
        • Explore by Center
        • CED
          Committee for Economic Development

        • Economy, Strategy & Finance

        • Governance & Sustainability

        • Human Capital

        • Marketing & Communications

      • Explore by Content Type
        • Explore by Content Type
        • Reports

        • Upcoming Webcasts

        • On Demand Webcasts

        • Podcasts

        • Charts & Infographics

      • Trending Topics
        • Trending Topics
        • Artificial Intelligence (AI)

        • Navigating Washington

        • Geopolitics

        • US Economic Forecast

        • Sustainability

        • Future of Work

    • Events
      • Events
      • Upcoming Events
        • Upcoming Events
        • People First: Opportunity and Access

        • CHRO Summit: Navigating through a Tsunami of Change

        • Future: People Asia

        • Executive Compensation in a Disruptive World

        • CED Distinguished Leadership Awards Celebration

        • The 2025 IBI/Conference Board Health and Productivity Forum

        • Explore all Upcoming Events

      • Member-Exclusive Programs
        • Member-Exclusive Programs
        • Center Briefings

        • Experts Live

        • Roundtables

        • Working Groups

        • Expert Briefings

    • Data
      • Data
      • Consumer Confidence Index

      • Data Central

      • TCB Benchmarking

      • Employment Trends Index

      • Global Economic Outlook

      • Leading Economic Indicators

      • Help Wanted OnLine

      • Labor Markets

      • Measure of CEO Confidence

      • Human Capital Benchmarking & Data Analytics

      • CMO+CCO Meter Dashboard

    • Centers
      • Centers
      • Our Centers
        • Our Centers
        • Committee for Economic Development

        • Economy, Strategy & Finance

        • Governance & Sustainability

        • Human Capital

        • Marketing & Communications

      • Center Membership
        • Center Membership
        • What is a Center?

        • Benefits of Center Membership

        • Join a Center

    • Councils
      • Councils
      • Find a Council
        • Find a Council
        • Economy, Strategy & Finance

        • Governance & Sustainability

        • Human Capital

        • Marketing & Communications

      • Council Membership
        • Council Membership
        • What is a Council?

        • Benefits of Council Membership

        • Apply to a Council

    • Membership
      • Membership
      • Why Become a Member?
        • Why Become a Member?
        • Benefits of Membership

        • Check if Your Organization is a Member

        • Speak to a Membership Associate

      • Types of Membership
        • Types of Membership
        • Council

        • Committee for Economic Development

        • Economy, Strategy & Finance

        • Governance & Sustainability

        • Human Capital

        • Marketing & Communications

        • Insights

      • Already a Member?
        • Already a Member?
        • Sign In to myTCB®

        • Executive Communities

        • Member-Exclusive Programs

    • About Us
      • About Us
      • Who We Are
        • Who We Are
        • About Us

        • In the News

        • Press Releases

        • This Week @ TCB

        • Our History

        • Support Our Work

        • Locations

        • Contact Us

      • Our Community
        • Our Community
        • Our Leadership

        • Our Experts

        • Trustees

        • Voting Members

        • Global Counsellors

        • Careers

        • This Week @ TCB

    • Careers
    • Sign In to myTCB®
    • Download TCB Insights App
  • Insights
    Insights

    Our research and analysis have helped the world's leading companies navigate challenges and seize opportunities for over 100 years.

    Explore All Research

    Economic Indicators

    • Explore by Center
    • CED
      Committee for Economic Development
    • Economy, Strategy & Finance
    • Governance & Sustainability
    • Human Capital
    • Marketing & Communications
    • Explore by Content Type
    • Reports
    • Upcoming Webcasts
    • On Demand Webcasts
    • Podcasts
    • Charts & Infographics
    • Trending Topics
    • Artificial Intelligence (AI)
    • Navigating Washington
    • Geopolitics
    • US Economic Forecast
    • Sustainability
    • Future of Work
  • Events
    Events

    Our in-person and virtual events offer unmatched opportunities for professional development, featuring top experts and practitioners.

    See Everything Happening This Week

    Sponsor a Program

    • Upcoming Events
    • People First: Opportunity and Access

      June 12 - 13, 2025

      CHRO Summit: Navigating through a Tsunami of Change

      June 24, 2025

      Future: People Asia

      September 04 - 05, 2025

    •  
    • Executive Compensation in a Disruptive World

      September 16 - 17, 2025

      CED Distinguished Leadership Awards Celebration

      October 08, 2025

      The 2025 IBI/Conference Board Health and Productivity Forum

      October 16 - 17, 2025

    • Member-Exclusive Programs
    • Center Briefings
    • Experts Live
    • Roundtables
    • Working Groups
    • Expert Briefings
    • Explore by Type
    • Events
    • Webcasts
    • Podcasts
    • Member-Exclusive Programs
    • Center Briefings
    • Experts Live
    • Roundtables
    • Working Groups
    • Expert Briefings
  • Data
    Corporate Disclosure Data

    TCB Benchmarking

    Real-time data & analytical tools to benchmark your governance, compensation, environmental, human capital management (HCM) and social practices against US public companies.

    Economic Data

    All Data

    See current direction and trends across key indicators

    Consumer Confidence Index

    US consumers' thoughts on the economy, jobs, finances and more

    Data Central

    One-stop, member-exclusive portal for the entire suite of indicators

    Labor Markets

    Covering all aspects of labor markets, from monthly development to long-term trends

    Measure of CEO Confidence

    Examines the health of the US economy from the perspective of CEOs

     

    Recession & Growth Trackers

    See the current and future state of 16 economies.

    Global Economic Outlook

    Track the latest short-, medium-, and long-term growth outlooks for 77 economies

    Leading Economic Indicators

    Track the state of the business cycle for 12 global economies across Asia and Europe

    Help Wanted OnLine

    Track the status of job markets across the US through online job listings

    Other Featured Data

    Human Capital Analytics Tools

    Tools to understand human capital management and corporate performance

    CMO+CCO Meter Dashboard

    Tracks the impact, resources, and satisfaction of CMOs and CCOs

  • Centers
    Centers

    Centers offer access to world-class experts, research, events, and senior executive communities.

    Our Centers
    • Committee for Economic Development
    • Economy, Strategy & Finance
    • Governance & Sustainability
    • Human Capital
    • Marketing & Communications
    Center Membership
    • What Is a Center?
    • Benefits of Center Membership
    • Join a Center
  • Councils
    Councils

    Councils are invitation-only, peer-led communities of senior executives that come together to exchange knowledge, accelerate career development, and advance their function.

    Find a Council
    • Economy, Strategy & Finance
    • Governance & Sustainability
    • Human Capital
    • Marketing & Communications
    Council Membership
    • What Is a Council?
    • Benefits of Council Membership
    • Apply to a Council
  • Membership
    Membership

    Membership in The Conference Board arms your team with an arsenal of knowledge, networks, and expertise that's unmatched in scope and depth.

    • Why Become a Member?
    • Benefits of Membership
    • Check if Your Organization is a Member
    • Speak to a Membership Associate
    • Types of Membership
    • Council
    • Committee for Economic Development
    • Economy, Strategy & Finance
    • Governance & Sustainability
    • Human Capital
    • Marketing & Communications
    • Insights
    • Already a Member?
    • Sign in to myTCB®
    • Executive Communities
    • Member-Exclusive Programs
  • About Us
    About Us

    The Conference Board is the global, nonprofit think tank and business membership organization that delivers Trusted Insights for What's Ahead®. For over 100 years, our cutting-edge research, data, events and executive networks have helped the world's leading companies understand the present and shape the future.

    Learn more about Membership

    • Who We Are
    • About Us
    • In the News
    • Press Releases
    • Our History
    • Support Our Work
    • Locations
    • Contact Us
    • Our Community
    • Our Leadership
    • Our Experts
    • Trustees
    • Voting Members
    • Careers
    • This Week @ TCB
Check if You're a Member
Create Account
Forgot Your Password?

Members of The Conference Board get exclusive access to the full range of products and services that deliver Trusted Insights for What's Ahead ® including webcasts, publications, data and analysis, plus discounts to conferences and events.

  • TAGS
  • CORONAVIRUS (COVID-19)
  • ECONOMIC DATA & ANALYSIS
  • COMMUNICATIONS
  • GLOBAL ECONOMY
  • STRATEGY, LEADERSHIP & ANALYTICS

Managing through the Coronavirus Crisis: Selected Ideas and Learnings for Asia's HR Leaders

February 13, 2020 | Report

Copy Link
Share
  • Email
  • Facebook
  • LinkedIn
  • Twitter
  • Copy Link Copy Link

For HR leaders, the coronavirus outbreak (COVID-19) is fraught with challenges. Assuring staff safety and well-being while supporting business goals is delicate and risky balancing act, especially at this volatile and uncertain stage of the outbreak. Below, please find an assemblage of HR ideas and learnings we’ve synthesized through ongoing conversations with our experts, research peers and thought partners. We hope that some of these will help inform your thinking, plans and responses. (This list is not arranged in any order of priority.)

Key Must Dos and Get Rights

  • Develop and continually update an Organizational Response Plan to ensure timely and clear communication on the quickly evolving situation, including relevant situational assessments and associated organizational responses, policy notices and procedural updates.
  • Coordinate closely with local and national authorities to ensure full compliance with unfolding regulatory policies. When necessary, provide context around changing compliance requirements to assure clear understanding and enthusiastic organizational uptake.
  • Prepare a curated Resources Directory that directs staff to pre-qualified, credible sources of information and discourages the use and dissemination of information from unreliable sources (sometimes “fake news”) circulating widely on social media and chat apps.
  • Set up channels to facilitate open communication and exchange with staff enabling them to “safely” share personal dilemmas, challenges and needs, and encouraging them to seek support from the HR team, their managers and colleagues. Be sure to maintain compliance with all relevant privacy laws regarding personnel data and the personal circumstances of employees, and clearly communicate these requirements to all cohorts who need to know.
  • Activate a Business Continuity Committee to ensure that essential business functions and customer interfaces suffer minimal disruption, and to take critical, possibly unprecedented, policy decisions on short notice to protect the interests of staff, clients, partners, and other business resources.
  • Appoint Operations and Risk Management Leaders to assess and mitigate evolving risk scenarios and to swiftly operationalize new action plans and measures in coordination with authorities.
  • Offer flexibility for staff to work remotely in the interest of their own safety and that of colleagues. While certain jobs may require physical presence, HR should make this determination on case-by-case basis and promulgate transparent policies to reduce uncertainty.
  • Develop guidelines for remote working arrangements and engage IT to provide staff, including contractors, with the necessary infrastructure and resources required to work efficiently and effectively from outside the office.
  • Encourage staff to conduct meetings virtually and avoid non-essential in-person interactions with colleagues and external parties. Provide staff with simple email scripts that they can use to politely and graciously request virtual meetings.
  • Procure and provide essential supplies like masks and sanitizers to all staff. Ensure regular temperature checks and disinfection of lavatories, pantries, elevators, and other high-traffic areas.
  • Pay special attention to staff in certain jobs that may be at higher risk (ex: tellers, receptionists, floor sales/service staff, medical staff and counsellors), and make special arrangements to ensure those staff are safe and feel comfortable in their work.
  • Develop and rehearse game-plans and Response Routines for specific emergencies, for example:
    • Staff who have infected or at-risk family members
    • Staff who become infected out of office
    • Infected staff or visitors who visit office
    • Staff who return from a scene of infection
    • Staff suspected of becoming infected – traced to a scene of infection or infected person
    • For each case: quarantine arrangements, transport and logistics arrangements, recommended medical facilities and resources, and communications procedures, etc. should be detailed in full, including contingency back-up plans.
  • Reinforce key public health messages about the need for greater attention to personal hygiene and the exercise of social responsibility – e.g. wearing face masks, washing hands, not touching face, and even self-isolation (if one experiences
    • Continually communicate the corporate support and resources available to staff. This will enhance workplace safety and build trust in company leadership, demonstrating the commitment of company leaders to employee wellbeing. The company’s response will shape your employer brand well beyond the crisis period.
    • Collaborate with top management to secure budgets for unforeseen expenses including, for example, additional medical insurance or emergency coverage for affected or vulnerable staff, cancellation costs for travel/meetings/events, purchase of essential supplies like masks, sanitizers, and provision of temporary IT and telecommunication services for those working remotely.
    • Revisit travel policies and communicate any Special Travel Advisories including restrictions around travel to mainland China and/or other seriously affected places. Be sure to synchronize with unfolding guidelines from local and regional authorities and the World Health Organization (WHO).
    • Develop Staffing Contingency Plans to mitigate business continuity risks if some staff are unable to return to work as planned because of travel restrictions, travel disruptions, and/or quarantine requirements. Consider creative measures including job-sharing, hiring of temporary staff, and professional contractors. This may also require working closely with local regulatory agencies to procure appropriate work authorizations.

    Key Mistakes Not to Make

    • Creating a “one-size-fits-all” policy set that may not be feasible or flexible enough to address the needs of specific staff and/or work units. Appreciate that your staff members may have been impacted in unique and different ways. Some flexibility, including provision of discretionary budgets for managers to employ ad hoc point-solutions, may be necessary so that they feel empowered to make swift decisions.
    • Keeping global operations in the dark. Outside of Greater China operations, the anxieties and concerns of regional and global staff need to be addressed as well. You have a critical role to play in educating your broader global organization about the on-the-ground realities in China, and the evolving situation in Asia, so that they are able to understand the situation more clearly and demonstrate empathy and support towards their colleagues in Asia, and anticipate and accommodate any work disruptions they may experience vis-à-vis their team members based in Asia.

    • Overlooking the personal financial impacts on your affected staff. Develop policies and allocate the resources needed to provide financial support to staff who are undergoing quarantine. Treating their absence as “unpaid leave” will simply add to their stress and financial burden at an already challenging time. Expecting them to forego salary for reasons beyond their control may be seen as unfair and undermine organizational trust well into the future.
    • Underestimating adverse and long-term psychological impact on your staff. This is a time to show empathy and compassion not only as an HR leader but also as an organization. It is a time when emotions are running high, and people are affected more deeply, at the psychological level, than you may fathom. Encourage open communication and embrace their personal challenges as your own. For example, a staff member may be anxious about family or community members who have been infected by COVID-19, quarantined, or run the risk of being infected by close contacts, experience hardships relating to childcare due to extended school closures and/or the family’s domestic helpers being unable to return to work due to travel restrictions or income loss of a spouse/partner.

    Key Things Not to Overlook

    • Determine the nature of special support needed by your China staff in Hubei and other affected cities such as flexible work arrangements, preventive care, additional insurance, special emergency funds for medical expenses and food-and-supply support for quarantine cases.
    • Recalibrate business performance expectations and annual KPIs. For most, 2020 revenues and profits are likely to be adversely impacted. You will need to lead strategic discussions with business leaders about the potential impacts on annual performance goals and KPIs that reflect the on-the-ground realities of unavoidable business disruptions. Transparent adjustment procedures for performance measures should be developed and communicated. These decisions must be very carefully considered because they could have a long-term impact on year-end total compensation, and staff morale and loyalty.
    • Guard against “conscious biases”. Protect your affected staff (from China, and Hubei especially, or those who have recently visited high-risk locations) from xenophobia and/or prejudices, both inside and outside the workplace. Several such cases of discrimination against specific communities are being reported across the world – for example landlords refusing to let tenants from mainland China return to their rental accommodations, even if they are infection-free and after being legitimately quarantined. Timely counselling services and even financial support may be needed in certain cases.
    • Ensure that your top leaders are visible and engaged. As in any crisis, your top leaders must make their presence felt through direct communications – emails, webcasts, townhalls, etc. This will go a long way in building morale and assuring your staff that the organization truly cares. You will need to play an active role in orchestrating the participation of your leaders in timely and impactful engagement with staff.
    • Don’t forget to take good care of yourself. At a personal level, while you step-up to be a “rock” for your people, this situation could silently take a toll on your own physical and mental well-being. Be sure to take good care of your own needs in this regard and reach out to friends, family and colleagues for support as needed.

    This is clearly a trying time for HR leaders across Asia – a time when you are required to be a strong champion of your people, while at the same time, balance business goals. This is a great opportunity for the HR community to band together, exchange notes and create a socio-emotional support network. (To listen to our latest podcast on the economic implications of the coronavirus outbreak, please click here).

    We hope that this list of ideas and practices will be helpful as you navigate the complexities of the COVID-19 crisis. Please do not hesitate to reach out to our Human Capital expert team for a quick chat or meeting if needed – we are here to help.

AUTHOR

SandhyaKarpe, PhD

Sandhya Karpe, PhD

Human Capital Center Leader, Asia and Program Director of Asia Inclusion Council, Asia CHRO Council
The Conference Board

  • DOWNLOAD REPORT
    Complimentary.

Copy Link
Share
  • Email
  • Facebook
  • LinkedIn
  • Twitter
  • Copy Link Copy Link

OTHER RELATED CONTENT

RESEARCH & INSIGHTS

Global Forecast Update

Global Forecast Update

May 15, 2025 | Article

Consumers Pull Back in April after Buying Spree in March

Consumers Pull Back in April after Buying Spree in March

May 15, 2025 | Brief

The Conference Board Economic Forecast for the US Economy

The Conference Board Economic Forecast for the US Economy

May 15, 2025 | Article

Tariff Tracker

Tariff Tracker

May 12, 2025 | Additional Resources

WEBCASTS

Labor Markets Watch: Trade Wars, Industrial Agendas, and Workforce Readiness

Labor Markets Watch: Trade Wars, Industrial Agendas, and Workforce Readiness

May 21, 2025

The Future of Energy in a Tariff-Fueled World

The Future of Energy in a Tariff-Fueled World

May 28, 2025

Economy Watch

Economy Watch

June 11, 2025

Change is Changing: How Organizations Can Master Change Management

Change is Changing: How Organizations Can Master Change Management

July 08, 2025

COUNCILS

Divisional COO Council

Divisional COO Council

Enterprise Resilience and Crisis Leadership Council

Enterprise Resilience and Crisis Leadership Council

PODCASTS

Adapting to the Reimagined Workplace: Human Capital Responses to the COVID-19 Pandemic

November 12, 2020

Aligned or at Odds? Organizational & Employee Readiness to Return to the Workplace

October 30, 2020

Sustaining Capitalism: The Critical Link between Child Care and Economic Development

October 06, 2020

Jed Kolko on the geographic impacts of COVID-19 and changes in where we live and work

October 01, 2020

PRESS RELEASES & IN THE NEWS

The LEI for France Improved in March

May 16, 2025

LEI for Brazil Improved Slightly in April

May 15, 2025

The LEI for Germany was unchanged in March

May 15, 2025

LEI for Australia Retreated in March

May 14, 2025

Conference Board Sample Web Chat
chatbot-Icon TCB Logo
chatbot-Icon
Navigating Washington - Sign up to receive the latest business insights related to executive orders, new laws, and changing regulations.
ABOUT US
  • Who We Are
  • Annual Report
  • Our History
  • Our Experts
  • Our Leadership
  • In the News
  • Press Releases
MEMBERSHIP
  • Become a Member
  • Sign In to myTCB®
  • Access Experts
  • Member-Only Events
  • Data & Benchmarking
  • Manage Account
EXPLORE
  • Centers
  • Councils
  • Latest Research
  • Events
  • Webcasts
  • Podcasts
  • This Week @ TCB
CONTACT US
  • Americas
    +1 212 759 0900
    customer.service@tcb.org
  • Europe/Africa/Middle East
    +32 2 675 5405
    brussels@tcb.org
  • Asia
    Hong Kong | +852 2804 1000
    Singapore | +65 8298 3403
    service.ap@tcb.org
CAREERS
  • See Open Positions
Terms Of Use | Privacy Policy | Event Code of Conduct | Trademarks
© 2025 The Conference Board Inc. All rights reserved. The Conference Board and torch logo are registered trademarks of The Conference Board.
The use of all The Conference Board data and materials is subject to the Terms of Use. Reprint requests are reviewed individually and may be subject to additional fees.The Conference Board reserves the right to deny any request.
Terms of Use | Privacy Policy | Event Code of Conduct | Trademarks
© 2025 The Conference Board Inc. All rights reserved. The Conference Board and torch logo are registered trademarks of The Conference Board.
The use of all data from The Conference Board data and materials is subject to the Terms of Use. Reprint requests are reviewed individually and may be subject to additional fees.The Conference Board reserves the right to deny any request.

Thank you for signing up. You will now receive CEO Insights for What's Ahead every Wednesday morning. You can unsubscribe at any time or manage your preferences to receive more content from The Conference Board.

Announcing The Conference Board AI Virtual Conference Series

Explore the Impact of AI on Your Business

Members receive complimentary registration - Learn more >>