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EXPERT BRIEFING

C-Suite Challenge 2020: Marketing Perspective

This slide report highlights the implications of the findings from the global "C-Suite Challenge 2021" survey for marketing and communications functions. It identifies the unique pressure points C-suite executives see for their companies in their external and internal environments. It also reveals what long-term implications the C-suite anticipates from the pandemic for their organizations and leadership features required in the post-COVID-19 world. This slide deck highlights the implications for marketing and communications executives and also shows how marketing- and communications-related C-suite executives differ in their expectations from their C-suite peers.


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Bart van Ark

Managing Director and Principal Investigator

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Charles Mitchell

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Rebecca L. Ray, PhD

Executive Vice President, Human Capital

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Ilaria Maselli

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