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A recurring tracker of marketing and communications leaders’ sentiment as to the impact they are having on their businesses and the value they are creating.
Marketers across the US are facing challenges with a slow-growth economy yet remain optimistic about their ability to have a positive impact on the business. This latest CMO+CCO Meter highlights strong confidence in marketing’s ability to deliver results with the tools, team, and resources at their disposal. Underpinning this confidence is an accelerating approach to leveraging artificial intelligence (AI) and building new capabilities needed to win.
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Communications Leaders Stay Very Positive
July 21, 2025
Communicators’ Concerns Over Resources Are Rising
July 21, 2025
Communications Teams Stay On Point
July 21, 2025
Marketing’s Teams and Tools Provide What It Takes to Win
July 18, 2025
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