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The Harris Poll Exclusive Member Briefing: Focus on the Vaccine

This Conference Board-Harris Poll webcast will provide a research-based perspective on the changing business and societal context surrounding the COVID-19 vaccine.

January 26, 2021 01:00 PM ET [13:00] (New York)

About this Webcast

This Conference Board-Harris Poll webcast will provide a research-based perspective on the changing business and societal context surrounding the COVID-19 vaccine. It will look at the evolving attitudes and expectations around the vaccine itself, from early 2020 to present day, as well as impacts and implications related to key issues, trends, and events (e.g., vaccine efficacy announcements, racial issues/ health disparities, US presidential election, and vaccine roll-out). The discussion will also focus on the specific impact on business/company expectations and reputation. 

By Attending this Webcast, Viewers Will Be Able to Answer the Following Questions:

  • What are the changing attitudes about the COVID-19 vaccine?
  • What is the impact of specific issues and events (e.g. racial issues, health disparities and the election) on distribution?
  • What is the impact on business/company expectations and reputations? 

Who Should Attend?

Marketing and Communications executives, as well as applicable business leaders

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SPEAKERS

Craig E. Carroll, PhD
Leader
The Conference Board Communications Institute
Bio

Rob Jekielek
Managing Director
The Harris Poll
Bio

Chiqui Cartagena
(Moderator)
Chief Marketing Officer & Center Leader, Marketing & Communications
The Conference Board
Bio

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