Cultural Fluency: Identifying Skills for Business Leadership in Global Asian Markets
Program Commitment, Pricing & Registration

Format & Takeaways
This Working Group will be comprised of 6 companies in a case study partnership. The RWG team of experts will conduct a comprehensive analysis of each participating member company. Case studies will be developed based on interviews, surveys and embedded observations. The Group will then meet to share their own practices and challenges in a confidential, “hands on” environment. Together with top specialists, thought leaders and researchers, they will build tools and frameworks to effect change throughout their organizations. This collaboration will result in a comprehensive summary report comprising detailed findings, conclusions, and recommendations for action.

Launching in March 2013 in New York, this Working Group will meet three times in person, on the east coast, on the west coast and in Asia in early March 2013.   Each company will send two participants from their teams, and substitutes are welcome to attend meetings, if needed. There will be virtual meetings and small group teleconferences in between to continue the Group’s collaboration. The participants typically commit 2-4 hours a month to the project, outside of the in-person meetings.  The working group will conclude in the late spring with the release of the report of findings and an individualized implementation session with each participating company of 2 hours, (by teleconference, if needed).

Participation fee: $40,000 research contribution per company covers all meetings, materials, access to all research and reports. It also includes a private implemanetaion sessoin for each company to identify actionable items for that company.  This fee enables two executives to participate from each company, but does not include travel & hotel to in-person meetings. RWGs are only open to member companies of The Conference Board.

To join or for further information, please contact Daria Lamb, Director of Research Working Groups: or 212-339-0428.