December 05, 2017 04:00 PM CET [16:00] (Brussels), 10:00 AM ET [10:00] (New York), 03:00 PM UTC [15:00] | (1 hr) | Time Zone Converter
Digital technologies can be leveraged by service companies to provide personalized customer experiences, increase operational efficiency, and enable new business models. Leading insurance companies have started taking advantage of adopting an ecosystem perspective, and their distribution model is one that is at the cusp of digital transformation.
Join us for this webcast to get insights from our guest speaker from Accenture and research from Vlerick Business School on how to introduce a new business model through digital opportunities.
- Adopting an ecosystem perspective
- Identifying the sweet spot between digital and human touch points
- Using digital platforms to re-intermediate the market and take ownership of the customer relationship
Earn 1 CPE credit
Communications and Marketing
Requirements : Attendees must be logged on for the duration of the webcast, participate in all interactive polls, and request credits via the on-screen form. Delivery Method: Group-Internet Based Program Level: Intermediate, Prerequisites: Bachelor’s degree or higher, Advanced Preparation: None
Steve Muylle, PhD, is Full Professor and Partner at Vlerick Business School, he chairs the Area Marketing and directs the Executive Master Class in Business-to-Business Marketing and Sales. He was the recipient of the 1997 Doctoral Fellowship Award from the Intercollegiate Centre for M...Full Bio
Willem Standaert is a Lecturer and Post-Doctoral Researcher at Vlerick Business School, associated with the Marketing Area. Willem obtained his PhD at Ghent University, in 2015, on the subject of the Effectiveness of Communication Technologies for Distributed Business Meetings. Subsequen...Full Bio
Patrick Arlequeeuw is council director for the Digital Transformation Council at The Conference Board. Arlequeeuw also works as an independent business consultant and coach to help companies with ICT (digitization) and shared services strategies/solutions, partnerships/sourcing approaches, and to...Full Bio