26 June, 2017 | (01 hr)

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"Business Contributions to the Arts: 2017 Edition" looks at trends in support for the arts from small, midsize, and large US businesses. For the first time since 1969, Americans for the Arts has teamed up with The Conference Board to conduct the survey. We'll be discussing brand new data that covers a range of topics, including trends in arts funding past and present, how arts fuels employee engagement, which companies are more inclined to support the arts and why, and of course measurement and impact. This is a must-attend webcast for people who want to know how arts should fit into their broader philanthropy strategies.

Who Should Attend: Philanthropy managers, arts sponsorship and marketing managers, employee engagement and volunteering managers, people responsible for local community engagement

HRCI

This program has been approved for 1 (HR (General)) recertification credit hour toward aPHR, PHR, SPHR, PHRca, GPHR, PHRi, and SPHRi recertification through the HR Certification Institute (HRCI). For more information about certification or recertification, please visit the HR Certification Institute website at www.hrci.org.

SHRM This program is valid for 1 PDC for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit shrmcertification.org.

Speakers

Emily Peck

Emily Peck
Vice President of Private Sector Initiatives
Americans for the Arts

Emily Peck is Vice President of Private Sector Initiatives at Americans for the Arts. She is responsible for providing business and foundation leaders with the information, resources and strategies they need to better partner with and support the arts. She oversees a variety of programs including...Full Bio

Mark Shugoll

Mark Shugoll
Chief Executive Officer
Shugoll Research

Mark Shugoll, Ph.D. is CEO of Shugoll Research in Washington, DC, one of the nation’s leading marketing research companies for the arts. Its clients include a prestigious roster of nonprofit theaters, symphony orchestras, opera companies, dance companies, performing arts centers, museums, a...Full Bio

Lisa Temple

Lisa Temple
Community Innovation
Adobe

Lisa Temple is a community innovator for Adobe’s Digital Media business. She leads programs like the Adobe Design Achievement Awards and spearheads forward-thinking initiatives like the Adobe Studio at 1240 Minnesota Street: a reverse residency for Adobe staff ...Full Bio

Alexander Parkinson

Alexander Parkinson (Moderator)
Senior Researcher and Associate Director, Society for New Communications Research (SNCR)
The Conference Board

Alex Parkinson is a senior researcher and associate director of the Society for New Communications Research of The Conference Board (SNCR). He specializes in corporate philanthropy and communications and marketing, and is the executive editor of Framing Social Impact Measurement and...Full Bio

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