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26 June, 2017 | (01 hr)

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"Business Contributions to the Arts: 2017 Edition" looks at trends in support for the arts from small, midsize, and large US businesses. For the first time since 1969, Americans for the Arts has teamed up with The Conference Board to conduct the survey. We'll be discussing brand new data that covers a range of topics, including trends in arts funding past and present, how arts fuels employee engagement, which companies are more inclined to support the arts and why, and of course measurement and impact. This is a must-attend webcast for people who want to know how arts should fit into their broader philanthropy strategies.

Who Should Attend: Philanthropy managers, arts sponsorship and marketing managers, employee engagement and volunteering managers, people responsible for local community engagement


This program has been approved for 1 (HR (General)) recertification credit hour toward aPHR, PHR, SPHR, PHRca, GPHR, PHRi, and SPHRi recertification through the HR Certification Institute (HRCI). For more information about certification or recertification, please visit the HR Certification Institute website at

SHRM This program is valid for 1 PDC for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit


Emily Peck

Emily Peck
Executive Director
Clay Art Center

Mark Shugoll

Mark Shugoll
Chief Executive Officer
Shugoll Research

Mark Shugoll, Ph.D. is CEO of Shugoll Research in Washington, DC, one of the nation’s leading marketing research companies for the arts. Its clients include a prestigious roster of nonprofit theaters, symphony orchestras, opera companies, dance companies, performing arts centers, museums, a...Full Bio

Lisa Temple

Lisa Temple
Community Innovation

Lisa Temple is a community innovator for Adobe’s Digital Media business. She leads programs like the Adobe Design Achievement Awards and spearheads forward-thinking initiatives like the Adobe Studio at 1240 Minnesota Street: a reverse residency for Adobe staff ...Full Bio

Alex Parkinson

Alex Parkinson (Moderator)
Communications Institute Co-Leader
The Conference Board
Parky Communications

Alex Parkinson is Principal of Parky Communications, a communications agency specializing in sustainability and CSR reporting and communications. He serves as the Co-Leader of The Conference Board Corporate Communications Institute and is also Executive Editor of the organizat...Full Bio

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