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09 December, 2014 | (01 hr)
Corporate philanthropy is increasingly aligned with business strategy, and evaluating the performance or value of a company often now includes evaluating its social impact. But what does that mean in practice? Impact can mean different things to different groups, depending on their objectives and their role in delivering a social program. And then there’s the question of data, and how it should be used in the practice. Join us to discuss our new report, "Framing Social Impact Measurement," and how it can help you think about social impact measurement in the right context.
All registrants will receive a complimentary copy of the report. For more resources on this topic, please visit: https://www.conference-board.org/measuring-social-impact/
Who Should Attend: CEOs, CFOs, CSOs, corporate social responsibility, philanthropy, foundation and citizenship executives
Cecily W. Wallman-Stokes is a social impact fellow at the Center for High Impact Philanthropy. She currently leads much of the center’s work on global health, international development, and cross-cutting issues of social impact measurement. Her interdisciplinary background includes work in ...Full Bio
Gary Wexler is the founder of Seize the Conversation Transformational Seminars. He is the Adjunct Lecturer in both Nonprofit Marketing, as well as Advertising in the Masters program at USC/Annenberg School of Communication. He has helped to market over 1000 nonprofit organizations in the US, Cana...Full Bio
Alex Parkinson is a Senior Researcher in the Marketing and Communications Center of The Conference Board. He specializes in corporate philanthropy and corporate communications, and is the Executive Editor of Giving Thoughts, a blog and online publication series in which The Conferen...Full Bio