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5 minutes

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No matter your field, industry, or specialty, as a leader you make a series of crucial decisions every single day. And the harsh truth is that the majority of decisions — no matter how good the intentions behind them — are mismanaged, resulting in a huge toll on organizations, the people they employ, and even the people they serve.

So why is it so hard to make sound decisions? In Think Twice: Harnessing the Power of Counterintuition, Michael Mauboussin, managing director and head of global financial strategies at Credit Suisse, argues that we often fall victim to simplified mental routines that prevent us from coping with the complex realities inherent in important judgment calls. The author then presents memorable rules for avoiding each error and explains how to recognize when you should “think twice” — questioning your reasoning and adopting decision-making strategies that are far more effective, even if they seem counterintuitive.

 

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