13 March, 2012 | (01 hr)

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A strong global brand and deep international experience is no guarantee of success in the ferocious battle for talent in the world's emerging markets. Caterpillar has learned hard and valuable lessons on how it needs to adapt its long-successful approach to attracting and retaining skilled employees to the specific challenges of China and India.

Bonnie Fetch, People and Organizational Development Director for Caterpillar shares how they are creating the organization and the processes to compete effectively on college campuses and in the general labor marketplace. How does a company develop a compelling and recognized employment brand in these countries, and how does a truly global leadership development program support successful retention?

In viewing, participants will:

  • Learn how successful companies make college recruiting a multi-year, ongoing process
  • Make more effective use of global executive search firms in identifying and attracting executive talent
  • Implement longer term development strategies
  • Leverage a positive values–based work environment to retain talent

Audience: Global HR leaders, Talent Management executives with global responsibility, Leadership Development, Learning executives, executives with responsibility for recruiting in emerging markets


Bonnie Fetch

Bonnie Fetch
Director, People and Organizational Development
Caterpillar, Inc.

Bonnie is currently the Director of People and Organizational Development at Caterpillar.  In this role, she is responsible for leading a team to provide global leadership to drive Caterpillar culture and enable business results through manag... Full Bio

Meg Gottemoeller

Meg Gottemoeller (Moderator)
Senior Fellow, Human Capital
The Conference Board

Meg Gottemoeller is responsible for the growing suite of academies — intensive development experiences for executives moving into senior leadership roles in organizations — at The Conference Board. Current offerings in the program incl... Full Bio


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