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Sustainability Watch: Unlocking Growth through Sustainable Innovation
MARCH 19, 2020
With the global growth outlook remaining on the downside, there is stronger need than ever for companies to look towards new ways to create value. Sustainability is an opportunity to innovate and build brand equity by creating emotional connections and making consumers feel good about embracing sustainable brands. It’s a value generator rather than a cost strain.
This webcast discussed the results and insights from The Conference Board's forthcoming report on innovation and sustainability. We also heard from a leading practitioner about how sustainability innovation can unlock growth and impact.
- Insights on how to apply scenarios to guide innovation
- Approaches to enable sustainable innovation
- Checklist to assess your sustainable innovation preparedness