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A Great Idea But

JUNE 19, 2019


When it comes to the customer journey or customer experience, imagine you have a brilliant idea, one that could really bring your company to the next level, give it an advantage over your competitors. What would be the biggest challenge to getting it implemented? Your team? Budget? Convincing the executive committee?

Today, we are so obsessed with discovery—new ideas, new technologies, new ways of doing things— that we get stuck on the "what". But successful businesses are not necessarily the ones with the best ideas, but the ones that can create actionable ideas better than others.

Key learnings:

  • Understanding organizational dynamics
  • Mastering the people skills to get things done
  • Insights on how to get the buy-in from ExCo’s leadership teams
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