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What Initiatives Are Communications & Marketing Taking for the Elections?

New findings from a survey conducted in collaboration with Ragan Communications

June 25, 2024 11:00 AM ET

The November elections have added new complexities to the work of communications and marketing teams.

In this 60-minute webcast, we’ll discuss fresh findings from a survey of communications & marketing professionals about election-related topics that The Conference Board conducted in collaboration with Ragan Communications.

Topics of the discussion will include:

  • What kinds of election-related initiatives are companies launching internally in the run-up to the elections to prepare employees for the elections?
  • How are companies modifying their external messaging?
  • How do communicators manage election-related risks, including campaign-focused misinformation about the company, attacks from political candidates, and employees’ political activism?
  • How might the election season impact the business and bottom lines?


This webcast discussion, part of our collaboration with Ragan Communications, will feature a CMO and CCO to share their perspective and plans from their own company. We’ll announce the names of the speakers soon.

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We've put together some commonly asked questions to give you more information, webcast FAQs. If you still can't find an answer to your question, please contact the customer service team at +1 212 399 0345.

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