Why join the Corporate Brand Strategy & Management Council?
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Why join the Corporate Brand Strategy & Management Council?

Debra Kassarjian, Program Director, explains all in this video. 

A brand is more than a name; it’s often a company’s single greatest asset. As executives charged with brand stewardship, we discuss externals that affect our brands – political and media trends, efficiency frameworks like Six Sigma, and market shakeups – while sharing the latest wisdom on brand management.

For more information, click here. 

Why join the Corporate Brand Strategy & Management Council? True

Speaker

Debra Kassarjian

Debra Kassarjian Debra Kassarjian


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