April 30, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch
The current health crisis has caused a rush on essential items. But which items are considered essential and how long with this rush last? Join JP Kuehlwein as he sits down with Dr. James Richardson to help address some of the critical questions now faced by suppliers and retailers alike.
April 23, 2020 03:00 PM CET [15:00] (Brussels), 09:00 AM ET [09:00] (New York) | Special Webcast
Join us for this webcast as global Customer Experience Specialist, Ian Golding, explains how to sustain an organisation’s focus on customer experience to enable the delivery of sustainable growth.
April 22, 2020 10:00 AM ET [10:00] (New York) | Special Webcast
Hear from executives in the consumer goods and services businesses about the role sustainability plays for consumers in the age of the COVID-19 health and economic crisis, how health plays into that, how this might be different from before the virus outbreak, and how companies are responding.
April 16, 2020 11:00 AM ET [11:00] (New York) | Special Webcast
Have you been spending time and money on surveys to engage your workforce to no avail? Are you trying to communicate critical and timely information to dispersed workforces in times of crisis? Learn how to take on these challenges, from everyday engagement struggles to unique crisis obstacles like showing care during the COVID-19 pandemic.
April 02, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch
Join JP Kuehlwein, our Marketing Institute Leader, as he sits down with Jim Stengel, marketing influencer and former Global Marketing Officer at Procter & Gamble.
March 25, 2020 12:00 PM ET [12:00] (New York) | Window On
As we are heading into a new phase of the global spreading of the COVID-19 crisis, what are the implications for the US and global economy and business? Join this Window On webcast to hear from experts and business leaders about how to prepare for scenarios during and beyond the COVID-19 crisis.
March 05, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch
How can one assess the ‘strength’ of a brand’s equity? Join Michael Sussman, CEO at Brand Asset Valuator (BAV), as he seeks to answer this and other questions to help viewers find the right strategies to build one's brand's relevance and esteem.
February 26, 2020 12:00 PM ET [12:00] (New York) | Window On
The World Health Organization has declared the novel coronavirus outbreak an international public health emergency, acknowledging that the virus now represents a risk beyond China. So what are the implications for global businesses?
February 25, 2020 12:00 PM ET [12:00] (New York) | Governance Watch
What are the latest trends in shareholder activism and how can companies prepare for the future? Join Paul Washington, Executive Director of The Conference Board ESG Center, as he hosts a panel of legal, communications, and investment banking experts who discuss the trends companies need to be prepared for.
February 21, 2020 11:00 AM ET [11:00] (New York) | Marketing and Communications Watch
Do Brands still matter? Is retail dead? When does a company need a CMO? Who is bringing back the magic of creativity? If you want to better understand People, Brands and the future of marketing, tune into this amazing webcast with Ivan Pollard, CMO Of General Mills.