Making Innovation Work: From Strategy to Practice
  • Authors:

    Kathryn Troy

  • Publication Date:
    April 2004
  • Report Number:
    R-1348-04-ES

This study, which is based on survey responses from 100 companies that place a high priority on innovation, examines how executives are making the business case for greater innovation, responding to cultural issues, creating support mechanisms, organizing teams, and measuring success.

Topics Covered:

Pricing
Executive Summary (7 pgs)
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