CART
Consumer Expectations on the Social Accountability of Business
  • Authors:

    David J. Vidal

  • Publication Date:
    September 1999
  • Report Number:
    R-1255-99-RR
    Sign  In    

Check Here

This report, based on a survey of 1,000 consumers, is designed to help companies better understand the factors and the perceptions that drive public opinion of the role of business.

Topics covered:

  • The Role of Companies
  • Expectations of Companies
  • Corporate Citizenship and Social Responsibility
  • Personal Activism
  • Long-term performance payments
  • Stock option grants

Special features:

  • description of survey method and respondent demographics
  • summary of key findings
  • concluding section of "Insights on the Issues"

Pricing
Research Report
Members: Sign in to see your special price (it may be complimentary!)
Non-Members: $295.00