Answering the 2011 CEO Challenge: Accelerating Growth through Quality

Authored by Mike Adams in cooperation with The Conference Board Quality Council

In the 2011 edition of The Conference Board CEO Challenge™, CEOs cited business growth as their number one challenge and saw new innovations and markets as critical strategies to drive that growth. Quality departments are uniquely positioned to help accelerate growth through better execution and alignment. If today’s quality leaders are to meet this challenge, however, they must both contribute to operational efficiency and possess a macro view of the business that cuts across functions, geographies, and business lines.

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