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Executives facing the challenges of global business and management of new generations of workers in far different ways than in the past, are turning to executive coaching services. Successful programs can be part of some large-gauge business or leadership initiative and help drive execution of business strategy. Executive coaches work intensively one-on-one with leaders to identify strengths and weaknesses and to help executives and managers optimize job performance. Coaching is not therapy but rather is results-focused and consists of structured steps, which ensures consistency of results and reliable positive outcomes.