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Classic job search techniques—advertising, referrals, and networking—still are important in finding the right candidate for the position. But modern technology provides a lot of new ways to pinpoint potential hires and get your message to the potential candidate. Job boards, social media like blogs, online discussion boards, and networking web sites all are useful tools to help companies find the talented, qualified, and in-demand candidates they are seeking. And older Americans do use the internet for job searches.