In this episode, The Conference Board President and CEO Steve Odland sits down with Ivan Pollard, Center Leader, Marketing & Communications, The Conference Board, and former Chief Marketing Officer at General Mills. Odland and Pollard discuss the business function that has arguably changed more than any other in the 21st century: marketing. Tune in to find out:
C-Suite Perspectives is a series hosted by our President & CEO, Steve Odland. This weekly conversation takes an objective, data-driven look at a range of business topics aimed at executives. Listeners will come away with what The Conference Board does best: Trusted Insights for What’s Ahead®.
C-Suite Perspectives provides unique insights for C-Suite executives on timely topics that matter most to businesses as selected by The Conference Board. If you would like to suggest a guest for the podcast series, please email csuite.perspectives@conference-board.org. Note: As a non-profit organization under 501(c)(3) of the IRS Code, The Conference Board cannot promote or offer marketing opportunities to for-profit entities.
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