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Marketing & Communications Roundtables

White, Grey, and Black Swans: How Ready Are Crisis Communications Teams for Election Season, AI Risks, and More?

September 20, 2023 12:00 PM ET - 01:00 PM ET | Virtual Meeting

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The series of challenges that companies have had to address over the past couple of years - COVID-19, social justice, the Russia-Ukraine war, supply chain shortages, inflation, bank defaults, attracting and retaining talent, and more - have made corporate communications teams ramp up their crisis response capabilities. As we look ahead at the election season, AI risks, extreme weather, and mounting US-China tensions, how ready are companies for these challenges?

We invite all members of the Marketing & Communications Center to join our roundtable to discuss the following topics:

  • “Crisis seismograph”: How do you monitor for potential crises on the horizon?
  • Emerging issues: Where do the election season and ESG/DEI backlash rank?
  • Trends: Are there certain crisis types that have taken more of your attention in the past year?
  • Organizational aspects of crisis communications: What organizational changes and skills upgrades are you planning to make to prepare for the future?
  • Measuring crisis impact: What metrics are you and your CEO most interested in measuring?

This interactive online roundtable is for senior professionals in communications, marketing, and strategy, as well as those in related positions. We will have a few lead speakers to kick off the conversation and invite all participants to share their perspectives, experiences, and questions regarding the topics discussed. This event will be held under the Chatham House Rule, i.e., participants may use and share the learnings but may not attribute what was said to individuals or companies.

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Past Series Events

The Ins and Outs: Rethinking the In-House vs. Outsource Equation

January 22, 2026 12:00 PM ET - 12:45 PM ET

Lost in Transformation and Translation? Making Change Communications Work

December 11, 2025 12:00 PM ET - 12:45 PM ET

Internal Comms for Business Growth: Measuring & Communicating Value to the C-Suite

October 09, 2025 12:00 PM ET - 12:45 PM ET

Internal Comms and Culture Building—the Secret Growth Engine?

August 07, 2025 12:00 PM ET - 12:45 PM ET

Financial Storytelling: Your Role in Driving Value

July 16, 2025 12:00 PM ET - 12:45 PM ET

Blurring Boundaries: Where Does Marketing End and Sales Start?

June 27, 2025 12:00 PM ET - 12:45 PM ET

Marketing & Communications Center Town Hall

April 25, 2025 11:00 AM ET - 11:30 AM ET

Telling Your Sustainability Story 2.0: Session Two

March 25, 2025 11:00 AM ET - 12:30 PM ET

Is This the New Era of Brand Building?

March 14, 2025 11:00 AM ET - 11:50 AM ET

What Can M&C Leaders Learn from What Is on The Minds of The C-Suite Around The World?

January 16, 2025 12:00 PM ET - 12:45 PM ET

How to Engage Employees and Communicate Internally After the Election?

December 13, 2024 12:00 PM ET - 12:45 PM ET

Post-Election Marketing 2025: Brand Messaging that Lands Without Stinging

December 12, 2024 12:00 PM ET - 12:45 PM ET

Beyond “Comms”: How Can Communications Leaders Manage Their Growing Role?

November 01, 2024 12:00 PM ET - 12:45 PM ET

Balancing Strategic vs. Executional Demands – What’s a CMO to Do?

October 31, 2024 12:30 PM ET - 01:15 PM ET

How Is the Volatility in the Market Affecting the Sentiments of CCOs and CMOs?

August 15, 2024 12:00 PM ET - 12:45 PM ET

Who’s Up, Who’s Down, and Why? The Latest Axios Harris Poll 100 Corporate Reputation Ranking

July 11, 2024 12:00 PM ET - 01:00 PM ET

Now that CCOs Have a Seat at the Table, Do They Wish They Hadn’t?

May 22, 2024 01:00 PM ET - 01:45 PM ET

Will Today’s Chief Marketers Be Future CEOs?

May 22, 2024 12:00 PM ET - 12:45 PM ET

Marketing Roundtable: Impact, Performance Measurement and Hybrid Work

April 26, 2024 12:00 PM ET - 01:00 PM ET

What’s the Latest on AI in Communications? Measurement, AI Adoption Management & More

April 18, 2024 12:00 PM ET - 01:00 PM ET

Marketing Investment: How CMO and CEO Perspectives Differ

February 23, 2024 11:00 AM ET - 12:00 PM ET

Behind the Headlines: What’s Up and What’s New in Crisis and Issues Communications?

February 16, 2024 11:00 AM ET - 12:00 PM ET

The CEO Perspective on 2024 and What It Means to Marketing and Communications

January 16, 2024 11:00 AM ET - 12:15 PM ET

Marketing and Communications: The Year in Review and the Year Ahead

December 14, 2023 11:00 AM ET - 12:30 PM ET

Keeping Your Creative Edge: Rethinking Your Talent Approach in Communications and Marketing

October 27, 2023 11:00 AM ET - 12:30 PM ET

Customer-Focused Sustainability Communications in Times of ESG Backlash: Pleasing Customers, Upsetting Investors?

August 03, 2023 12:00 PM ET - 01:30 PM ET

Customers, Consumers and Companies in an Economic Tango

May 23, 2023 02:00 PM ET - 03:30 PM ET

Lessons on How to Avoid Stains of Greenwashing

November 17, 2022 02:00 PM ET - 03:15 PM ET

The Priority Issues for Corporate Communications Professionals Roundtable

September 20, 2022 02:00 PM ET - 03:00 PM ET

CEO Expectations of Marketing

April 12, 2022 02:00 PM ET - 03:15 PM ET

The Ins and Outs: Rethinking the In-House vs. Outsource Equation

January 22, 2026 12:00 PM ET - 12:45 PM ET

Lost in Transformation and Translation? Making Change Communications Work

December 11, 2025 12:00 PM ET - 12:45 PM ET

Internal Comms for Business Growth: Measuring & Communicating Value to the C-Suite

October 09, 2025 12:00 PM ET - 12:45 PM ET

Internal Comms and Culture Building—the Secret Growth Engine?

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About the Series

Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).

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Members can access materials for this event, but must be signed in. Please sign in to your myTCB® account to access.

Members can access materials for this event, but must be signed in. Please sign in to your myTCB® account to access.

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