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Members of The Conference Board get exclusive access to the full range of products and services that deliver Trusted Insights for What's Ahead ® including webcasts, publications, data and analysis, plus discounts to conferences and events.
August 27, 2026 12:00 PM ET - 12:45 PM ET | Virtual Meeting
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Copy LinkCustomers see employee reviews. Employees see investor messaging. Investors see executive thought leadership. And AI platforms increasingly synthesize signals from all of them.
As the walls between stakeholder groups disappear, brand and reputation can no longer be managed in functional silos. But that raises difficult questions about ownership, governance, and how organizations maintain a coherent narrative while still speaking meaningfully to very different audiences.
Join fellow senior marketing and communications leaders for a candid, member-only discussion about how organizations are navigating this challenge in practice. Compare approaches with peers, hear what is—and isn't—working in other organizations, and bring your own questions and experiences to the conversation.
We'll explore questions including:
Come prepared to share a challenge, an approach that's working—or simply learn from peers tackling the same questions.
This confidential, interactive 45-minute roundtable is exclusively for Members of The Conference Board Marketing & Communications Center.
Not a Member but interested in participating? Contact Megan Peffer at mpeffer@tcb.org.
In our latest roundtable on how to increase marketing’s internal perception and standing for more business impact, marketing executives candidly shared how they're earning CFO support, demonstrating marketing's business impact, shifting execution to AI, and strengthening their influence across the organization. See highlights of this Member discussion →
Members of The Conference Board get exclusive access to the full range of products and services that deliver Trusted Insights for What's Ahead® including webcasts, publications, data and analysis, plus discounts to events.
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Roundtables are discussions held under the Chatham House Rule for M&C Center Members and invited guests that focus on a key topic of interest with a single session (1-2 hours).
Members can register online for this event, but must be signed in. Please sign in to your myTCB® account to access.
