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Director Roundtable: Reinvent: A discussion with Fred Hassan

April 4, 2013

In this director roundtable program, Fred Hassan discusses his new book, Reinvent: A Leader's Playbook for Serial Success with Joann Lublin of the Wall Street Journal and Jon Spector of The Conference Board. With applications to the C-Suite and the boardroom, public and private life, Mr. Hassan spoke about the tough decisions he had to make as a CEO and how to rebulid trust and the social contract.


  • Fred Hassan, Managing Director & Partner, Warburg Pincus, LLC; Chairman, Bausch & Lomb Incorporated; Director, Time Warner Inc.; former Chairman and Chief Executive Officer, Schering-Plough Corporation
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Interviewed by:

  • Joann S. Lublin, Management News Editor, Wall Street Journal
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  • Jonathan Spector, President & CEO, The Conference Board
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The Interview



Program Materials

Reinvent: A Leader’s Playbook for Serial Success
John Wiley & Sons, Inc. | February 2013
In Reinvent, renowned CEO and business leader Fred Hassan explains how to transform a struggling business into a raging success by reinventing the culture, attitude, and behaviors of organizations and people. Leaders who want to change cultures and individuals need a cool head, a clear vision, and a well-refined ability to inspire that change. Here, Hassan explains how a productive organizational culture leads to real success.

Additional Resources from The Conference Board

Developing a High-Performance Culture
On Demand | Special Webcast
A dramatic case study from the 2012 London Games on staying centered under pressure and organizational resilience.

Leadership Experience: Battle of Gettysburg
25 - 27 March, 2013 | Gettysburg, PA
Against a backdrop of economic uncertainty and extreme global competitiveness, the leadership skills of corporate executives are being challenged as never before. Join us at Gettysburg—your approach to leadership will never be the same. Walk in the footsteps of leaders from history as they engage in this pivotal battle of the Civil War, and discover what causes some to adapt, adjust and triumph, while others falter and fail.

Leadership Expreience: The Apollo Program
06 - 08 May, 2013 | Houston, TX
Apply the business lessons of the race to the moon to your own professional goals. This new program draws on the leadership lessons of the manned space flight effort over the 10-year period of The Apollo Program. Participants delve into leadership practices, confronting the challenges of innovation and maintaining global advantage, team leadership, and crisis and risk management.

Innovation Master Class
07 - 08 May, 2013 | Saint Paul, MN
Discover new ways to think about innovation along with tangible techniques to bridge the gap between aspiration and reality. The Conference Board has teamed with 3M, recognized as one of the world’s leading innovators, to bring you fresh insights and proven strategies. You will also hear from Cisco, Target and other top companies about how they have maximized the creative potential of their teams and driven profitable results.


The Conference Board Governance Center Director Roundtables are regular sessions focused on key issues that impact the boardroom. For upcoming programs, and to access past session, please visit

The Conference Board Governance Center’s public purpose work is made possible by virtue of funding support and thoughtful guidance from our corporate and investor members and sponsors.

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