Strategic Human Resources Communication and Social Media Workshops

Learn what’s ahead to avoid falling behind. Gain access to the latest data and feedback gathered at the 2015 HR Communication and Social Media Workshops to position your organization for the future.

MARCH 26 - 27, 2015 | THE CONFERENCE BOARD CONFERENCE CENTER | NEW YORK, NY

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LOCATION

The Conference Board Conference Center
845 Third Avenue
(Between 51st and 52nd Streets)
3rd Floor
New York, NY 10022
Tel 212 339 0345
Official Website: www.conferenceboard.org

Hotels Near The Conference Board Headquarters

AGENDA
MARCH 26 - 27, 2015
THE CONFERENCE BOARD CONFERENCE CENTER,NEW YORK, NY

March 26, 2015

Organizations face many competitive challenges in today’s dramatically different workplace. To build acceptance and understanding from employees, you need to motivate and nurture relationships. 

During this full day workshop, top human resources communication executives and consultants reveal how they develop, implement and measure their communication strategies.  We will showcase how you can overcome resistance to change and build a collaborative environment.

Discover new ways to: 

  • Build Trust and Improving HR Engagement 
  • Influence Corporate Culture with Communication 
  • Communicate During Major Change 
  • Engage Employees in New and Different Ways 
  • Drive Collaboration through the Workforce 
  • Build an Innovative HR Strategy 
  • Measure the Impact of Your Communication

For more information, download the agenda.

Speakers

Scheduled Speakers March 26, 2015
  • Mark Schumann, Principal, Re-Communicate
  • Jessica Antle, Corporate Communications Practice Leader, MFA Marketing and PR
  • Michael DeLeon, Director, Global Integrated Marketing and Communications , Dorel Sports
  • Christine Andrukonis, SVP, North American Regional Director, Ketchum Change
  • Tony Bond, Senior Consultant, Great Place to Work
  • Carolina Mata-Tovar, Vice President, Employee and Internal Communications, Pitney Bowes Inc.
  • Ben Dattner, Ph.D, Founding Principal, Dattner Consulting
March 27, 2015

Social media is changing the world as we know it. Innovative companies use social tools like blogs and wikis to complement their existing internal communications strategy. The social elements encourage individuals to become involved on a personal level with company policy and culture. They encourage participation and knowledge sharing because they are not imposed centrally but grown organically. During this session, you will gain insights in connecting with your employees using social media.

You will learn how to: 

  • Develop your Digital HR Strategy
  • Engage Employees through Social Media
  • Shape the Workplace through Data and Analytics
  • Transform Your Organization Through Social Media
  • Attract, Develop and Keep Tomorrow’s Employees Today
  • Share Knowledge to Improve Productivity

 For more information, download the agenda.

Mark Schumann, ABC, IABC Fellow, Fairfield University

Dawn Kelly, Vice President Global Communications, Prudential Ins. Co. of America

Jessica Antle, Corporate Communications Practice Leader , MFA Marketing and PR

Michael DeLeon, Director, Global Integrated Marketing & Communications , Dorel Recreational/Leisure

Christine Andrukonis, Senior Vice President North America Regional Director , Ketchum

Tony Bond, Senior Consultant , Great Place to Work

Carolina Mata-Tovar, Vice President Employee and Client Communications, Pitney Bowes Inc.

Benjamin Dattner, Principal , Dattner Consulting

Michael Pino , Digital Learning Leader , GE Crotonville

Evan Krauss, President and Managing Director Global Operations, APCO Worldwide

Chris Thornton, Senior Vice President, Director , Ketchum Change

Adina Bernstein, Senior Consultant , Ketchum Change

Christopher Hannegan, Senior Vice President and Director of Employee Engagement Practice, Edelman Public Relations Worldwide

Regan Zeebuyth, Senior Manager, Partner Employee Communication and Engagement, Starbucks Corporation

Barry Hall, Principal , Buck Consultants

Eric Morgenstein, Principal, Engagement Practice Client Technology Leader , Buck Consultants

Cheryl Burgess, Chief Executive Officer , Blue Focus Marketing

Mark Burgess, President , Blue Focus Marketing

John Claybrooks, Global Director, Brand & Digital Media and Marketing Communications, CSX Corporation

Michael Pino , Digital Learning Leader , GE Crotonville

Chantelle Nash, Digital Learning Specialist , GE Crotonville

Samantha Zarrini, Digital Learning Experience Specialist , GE Crotonville

Evan Krauss, President and Managing Director Global Operations, APCO Worldwide