Creativity and Innovation

Develops new insights into situations; questions conventional approaches; encourages new ideas and innovations; designs and implements new or cutting edge programs/processes.

*Term and description created by The Conference Board.

Highlights

Digital Workplace Seminar

November 09 - 10, 2017 |(New York, NY)

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Business Contributions to the Arts: 2017 Edition

June 2017

The Conference Board and Americans for the Arts jointly conducted this survey which examines trends in business support and employee engagement for the arts.The report segments aggregate data across industries and size groups.

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Embracing Digital in Talent Management

December 06, 2017

It is clear that companies need to redesign their organization to succeed in the digital age. Redefining the employee experience using digital tools can bring change. Join our webcast to learn how to drive engagement and align your business strategy. HRCI, SHRM, and CPE credit available

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How Publishers and Marketers Can Make Content King—Again

(Society for New Communications Research Blog, October 2017)

A lot has happened in the five or six years since marketing pundits started preaching that every brand should “act like a publisher.” Most notably, neither marketers nor publishers can rely any longer on their consumers to blindly trust them. As a result we are seeing a new tone in the way both marketers and publishers communicate, putting more of a premium on transparency—and even acknowledging their co-dependence.

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Products & Services

Conferences/Events

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Publications

  • Business Contributions to the Arts: 2017 Edition

    June 2017

    The Conference Board and Americans for the Arts jointly conducted this survey which examines trends in business support and employee engagement for the arts.The report segments aggregate data across industries and size groups.

  • 25 Truths about Customer Experience: Insights from the 2017 Customer Experience Conference

    June 2017

    The best way to provide a great customer experience is to stay on top of evolving customer needs and view disruption as a new way to please customers.

  • Signposts of Innovation: A Review of Innovation Metrics

    May 2017

    This working paper gives an overview of approaches to innovation measurement and dives more deeply into the metrics which can help businesses to track, monitor, and assess innovation performance. The Signposts of Innovation framework includes technology, digitization, environmental and social sustainability, customer experience and branding, internal innovation networks, and external innovation ecosystems.

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Webcasts

  • Transform to Perform: Talent Mobility in an Era of Digital Disruption

    September 28, 2017

    The digital revolution is bringing transformational change to companies. Greg Simpson, SVP of Lee Hecht Harrison, will identify key trends to develop and implement short- and long-term global business strategies that will keep your employees engaged and preserve your hold in the marketplace. HRCI, SHRM, and CPE credit available

  • Embracing Digital in Talent Management

    December 06, 2017

    It is clear that companies need to redesign their organization to succeed in the digital age. Redefining the employee experience using digital tools can bring change. Join our webcast to learn how to drive engagement and align your business strategy. HRCI, SHRM, and CPE credit available

View more webcasts

Blogs

  • How Publishers and Marketers Can Make Content King—Again

    (Society for New Communications Research Blog, October 2017)

    A lot has happened in the five or six years since marketing pundits started preaching that every brand should “act like a publisher.” Most notably, neither marketers nor publishers can rely any longer on their consumers to blindly trust them. As a result we are seeing a new tone in the way both marketers and publishers communicate, putting more of a premium on transparency—and even acknowledging their co-dependence.
  • A New Look At Loyalty In The Age Of Digital Disruption

    (Society for New Communications Research Blog, October 2017)

    Ask any CMO worth her salt to demonstrate her value, and she’ll point to customer retention. That’s because for most organizations, customer retention is the very definition of competitive advantage. And finding ways to get closer to customers, and keep them close for the long haul, is the Holy Grail. But retaining customers is easier said than done. Customers are a demanding and sophisticated group with high expectations of the firms with whom they do business.
  • SNCR Webinar Will Help You Close the C-Suite Gap about Social Media

    (Society for New Communications Research Blog, September 2017)

    While the time is long gone when you had to explain, routinely, to members of the C-Suite what social media is, it’s often still a time of explaining what social media does. One of the biggest obstacles to using social media for business effectively and measurably has been that gap, that lack of clarity of mind, where leaders of organizations cannot see beyond tweets, likes and impressions – hardly strategic imperatives, in their minds.

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