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MARKETING & COMMUNICATIONS CENTER

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Today, corporate communications and marketing are defining not only how companies reach stakeholders, but also how they serve them. Our research and peer engagements provide actionable solutions in brand management, investor relations, employee engagement, and other areas related to your company’s place in the world.

FOCUS AREAS

RESEARCH & INSIGHTS

Brand Equity Risk: Challenges in the Digital Marketing Era

Brand Equity Risk: Challenges in the Digital Marketing …

What’s the impact of digital and social marketing on b…

C-Suite Challenge<sup>™</sup> 2019: The Future-Ready Organization

C-Suite Challenge™ 2019: The Future-Ready Organization…

How CEOs and C-suite executives are transforming for the fut…

The Conference Board® Global Consumer Confidence Survey

The Conference Board® Global Consumer Confidence Survey

The Global Consumer Confidence Index increased slightly in t…

Responsible Digital: Extending Ethical Business Principles to Digitalization

Responsible Digital: Extending Ethical Business Princip…

Technological change can be transformative and prove to be a…

Innovation Culture and Brand: Measuring Intangibles That Drive Financial Outcomes

Innovation Culture and Brand: Measuring Intangibles Tha…

New research from The Conference Board and Tenet Partners re…

The Future of Work: Frontline Challenges in an Era of Digital Transformation

The Future of Work: Frontline Challenges in an Era of D…

Based on the insights of more than 250 C-suite and senior le…

Demographic Trends and Demand Shifts 2016-2025

Demographic Trends and Demand Shifts 2016-2025

In this report, the first in a series on this topic, we look…

China CEO Council Session Report: Digitalizing China—what business impacts are foreseeable?

China CEO Council Session Report: Digitalizing China—wh…

Do the much-hyped digital developments in China portend genu…

EXPLORE

CONFERENCES & EVENTS

15th Annual Women's Leadership Conference April 30 - May 01, 2019 (New York, New York)

Negotiation Excellence Workshop April 30 - May 01, 2019 (New York, New York)

2019 Corporate Communications Conference June 26 - 27, 2019 (New York, NY)

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WEBCASTS

Global Leadership Forecast August 13, 2019

Human Capital Watch™ September 18, 2019

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DATA & ANALYSIS

DATA & ANALYSIS

Consumer Measures

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EARN CREDITS

PRESS

Register to earn HRCI, SHRM, and CPE credits on our upcoming webcasts, conferences, and other events.

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Our Experts

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Demet Tunç

Council Director, Customer Experience Council and Market Insights & Analytics Council
The Conference Board

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John Metselaar

Program Director and Senior Fellow
The Conference Board

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Patrick Arlequeeuw

Council Director, CIO Business and Transformation Council and formerly Digital Transformation Council
The Conference Board

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Abdul Erumban

Senior Economist
The Conference Board

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Denise Dahlhoff, Ph.D.

Senior Researcher, Consumer Research
The Conference Board

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Jan Botz

Program Director, Corporate Communications Strategy Council and Internal Communications Council II
The Conference Board

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Neville Hobson

Social Media Strategist
The Internet Society

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Alexander Parkinson

Senior Researcher
The Conference Board