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22 Sep. 2015 | Comments (0)

CECP, in association with The Conference Board, has released Giving in Numbers: 2015 Edition, the 10th anniversary edition of the leading benchmark report of corporate community investment, and the fourth collaboration between the two organizations. This year’s edition found 56 percent of companies increased total giving in 2014. The report also includes a new trends summary that highlights the prominent features of corporate social investment, most notably its stability and strength at the world’s largest companies.

Download the report for free here.

In a restructured format, Giving in Numbers: 2015 Edition comprises:

  • Trends Summary Companies that measured outcomes and/or impact of their work reported an 18 percent jump in giving.
  • Context: The State of the Industry The business case for giving is aligned with research on purpose-driven, long-term performance.
  • Core Business Connection Education is the most popular cause area across all companies. The company-wide day of service was voted the most successful volunteer program. Companies typically allocate 21 percent of total giving to international recipients.
  • Trends in Action Company examples that highlight focus areas and volunteer participation
  • Results: Pursuit of Return on Investment A vast majority of companies are measuring social results and this number is on the rise.
  • Operations An analysis of team size, budget sources, and foundations
  • Appendices Every year, the report provides benchmarking tables showing industry medians and top quartiles, respondent profiles and listings, and calculations and definitions used in the report.

Much of the focus of this year’s report is an analysis of the data that shows the corporate community engagement function becoming more embedded into company practices. “Robust corporate social responsibility and sustainability strategies underpin the way in which the most successful and most admired companies structure their operations, and engage with their employees and customers,” said Jonathan Spector, CEO of The Conference Board.

“It’s no surprise that the data in this year’s Giving in Numbers report shows a practice that is getting smarter at delivering value to business and society, and, as a result, a practice that is increasingly vital to everyday operations.” Download Giving in Numbers: 2015 Edition, published by CECP in association with The Conference Board, for free by clicking here. Members of The Conference Board Contributions Councils I and II and the Global Social Investing Council have access to a report that The Conference Board shares only with council members and which is derived from the Giving in Numbers survey.

Please contact Alex Parkinson for more information. CECP companies have access to an online benchmarking database and custom analysis from the CECP team as well. 

  • About the Author:Alex Parkinson

    Alex Parkinson

    Alex Parkinson is Principal of Parky Communications, a communications agency specializing in sustainability and CSR reporting and communications. He serves as the Co-Leader of The Conference Board Cor…

    Full Bio | More from Alex Parkinson


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