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  • About the Author: Vanessa DiMauro

    Vanessa DiMauro, CEO of Leader Networks, is a seasoned advisor and strategist as well as a popular author and keynote speaker. Vanessa works at the intersection of technology and collaboration to deve…

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14 Jun. 2018 | Comments (0)
Are You Sure You’re Working With The Right B2B Influencer?
Influencer marketing in the B2B world is a viable strategy, and there are real influencers out there who can help you achieve real marketing and busin…

24 Jan. 2018 | Comments (0)
Ten Digital Marketing Predictions for 2018
I’m predicting that 2018 will be the Year of the Responsive Organization. Being responsive has evolved from a nice-to-have to an expectation to a busi…

04 Oct. 2017 | Comments (0)
A New Look At Loyalty In The Age Of Digital Disruption
Ask any CMO worth her salt to demonstrate her value, and she’ll point to customer retention. That’s because for most organizations, customer retention…

09 Aug. 2017 | Comments (0)
Will Your Association Still Be Here Tomorrow? The Answer May Depend On Digital
With the rise of digital technologies, the potential for associations to reach and engage more members has grown exponentially. But this reality leads…

07 Nov. 2016 | Comments (0)
Survey: Can you show the business impact of your online community?
By Vanessa DiMauro Most community professionals need a better way to show how their online community is giving their business a competitive edge. B…

13 Sep. 2016 | Comments (0)
A Five-Step Digital Marketing Strategy for CMOs
By Vanessa DiMauro, CEO, Leader Networks and Advisory Board Member, Society for New Communications Research of The Conference Board Digital Marketi…

10 Feb. 2016 | Comments (0)
SNCR: A Powerful Past and a Bright Future
By Vanessa DiMauro, CEO, Leader Networks, and Advisory Board Member, Society for New Communications Research of The Conference Board Today’s anno…