05 March, 2013 | (01 hr)

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The marriage of time-tested innovation principles with emerging internet capabilities is driving new growth for 3M, a global diversified technology company. Raj Rao, head of 3M's eBusiness, will highlight what it takes to plan and deliver internet-based innovations that align with customers’ strategies and drive new revenue. Using numerous examples from the APAC and Central and Eastern Europe (CEE) regions, Rao will demonstrate how 3M’s approach works in diverse customer segments.

This webcast also provides a sneak peek of the upcoming Innovation Master Class, where speakers will demonstrate how bold ideas can be harnessed for new growth.

Audience: Professionals responsible for innovation at their companies, IT leaders, global business leaders, marketers, communications professionals, customer experience professionals, and strategic planners


Raj Rao

Raj Rao
Vice President, Global eTransformation

Raj Rao is Vice President for Global eTransformation with responsibility for accelerating Digital Marketing and eCommerce capabilities at 3M. His team has the worldwide charter of championing strategic “e” initiatives in the areas of S... Full Bio

Anne Greer

Anne Greer (Moderator)
Program Director
The Conference Board

Anne Greer is currently the program director for two of The Conference Board’s webcast series: Your 2013 “Must-Do” List and Cross-Silo Collaboration.  She is also co-director of TCB’s Innovation Leaders Summit, schedul... Full Bio


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Non-Members: $300.00

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  1. Internet-Based Innovation in the Global Ecosystem Cover

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