Social Media
Leveraging Social Media for Competitive Advantage
03 March, 2010 | (01 hr)
This Conference KeyNotes Webcast will provide highlights of The 2009 Social Media Conference (October, 2009). Video footage of two headline presentations will set context for live questions and answers with the presenters.
This webcast discussed:
- The Facebook Era: Transforming Customers and Employees into Partners
- How Facebook and Twitter are changing everything we thought we knew about sales, marketing, and product development
- Best social media practices from early adopters
Speakers
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Cory Edwards
Cory Edwards is global social media strategist at Symantec where he leads its corporate external social media initiatives including strategy and guideline development and customer interaction. He directed the company’s implementation of a so... Full Bio |
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Clara Shih
Clara is founder and CEO of Hearsay Labs, a Silicon Valley-based startup which provides relationship management software for the Facebook Era. Clara pioneered the use of consumer social networks for business in 2007 with her Full Bio |
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Lois Kelly
(Moderator)
Lois Kelly, a partner in Beeline Labs, consults, teaches and speaks about how to achieve business goals faster by humanizing business and adopting Web 2.0 s... Full Bio |