Extending Your Brand to Employees
We are pleased to introduce Conference KeyNotes, a new offer from The Conference Board, providing the benefits of our signature conferences without the travel cost. Conference KeyNotes includes a webcast with video presentations from selected speakers, live Q&A and a written summary of the conference, including benchmarking data and attendees’ planned action steps.
24 February, 2010 | (01 hr)
This Conference KeyNotes Webcast will provide highlights of The 2009 Extending Your Brand to Employees Conference (November, 2009). Video footage of two headline presentations will set context for live questions and answers with the presenters.
This webcast will discuss:
- Building a brand wise organization at Prudential
- Engaging employees in the entire Prudential brand experience
- How McDonald’s developed and implemented a global employee value proposition
Speakers
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Brian Ray
Mr. Ray, McDonald’s senior director of the global HR design group, is the lead of the global HR design group. The group functions as thought leaders, developers and implementers of restaurant people strategies and solutions for the system to... Full Bio |
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Carol Robbins
Carol Robbins serves as Chief Branding Officer for Prudential Financial. In this role, she is responsible for developing, implementing, and overseeing the strategic direction of branding throughout the company. Providing ongoing stewardshi... Full Bio |
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Allan Steinmetz
Allan Steinmetz is the founder and CEO of Inward Strategic Consulting. Allan has over 30 years experience in strategy, marketing management, and advertising and communications, having worked for some of the world's most respected advertising and m... Full Bio |