Reengaging Lost Customers

  • Authors:
    Howard Muson
  • Publication Date:
    February 2010
  • Report Number:
    CS_MM_4

Businesses that have been losing customers during the prolonged slump may not understand the real reasons – or what can be done to reverse the tide. What can be done to win back customers that have proven loyal in the past and who may account for a significant portion of profits? A Mid-market Conversation Starter.

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