Social Media for HR Executives Seminars
25 - 26 June, 2013
The Conference Board Conference Center
New York, NY
25 June, 2013
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Workshop I:
The Right Social Strategy for Your Organization
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26 June, 2013
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Workshop II:
The Role of HR in the Social Workplace
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25 June, 2013
Follow this conference on Twitter: #sm4hr | Follow The Conference Board: @conferenceboard
Facebook is now nine years old. While social media has been embedded into everyday life across the globe, corporations are still navigating this dynamic medium. Many leading companies have found the “secret sauce” – strategies designed to leverage social networks and achieve corporate goals. But, in order to really take advantage of all that social has to offer, companies must be prepared to embrace the true nature of social exchanges – transparency, opinions, flattening of hierarchies and some disruption. Companies that are on a path to adoption have seen real results and are also focused on demonstrating value of the social efforts.
This two part seminar series will give senior HR and communication executives’ insights on how leading organizations are leveraging social networks. The first day will focus on social media and the organization and will cover innovation, collaboration, learning, employer branding and engagement. The second day will cover HR and transforming the organization through social networks, talent, recruiting, rewards, and measuring ROI of social initiatives.
What you will learn
- Leveraging social networks to benefit the entire organization
- Implementing and managing social networks to spur innovation and knowledge sharing
- Using social media to increase employee engagement and bolster employer branding
Who should attend
Senior HR executives responsible for talent, recruiting, knowledge management, employee engagement and learning and communication executives responsible for employer branding, internal communication and social media.
CONFERENCE PROGRAM ADVISORY BOARD
Ben Brooks, former Vice President, Human Capital Performance, Marsh
Courtney Shelton Hunt, PhD, Founder, The Denovati Gorup
Kent Greenes, Program Director, The Conference Board
Elizabeth Lupfer, Senior Manager, Employee Experience and HR Technology, Global HR, Verizon and Founder and Chief Blogger, The Social Workplace
Jennifer McClure, President, Unbridled Talent
Trish McFarlane, Director, Human Resources, Perficient; Co-Founder at HRevolution
Steve Boese, Creator and Host at HR Happy Hour; Instructor at Rochester Institute of Technology
Tuesday June 25, 2013
The Right Social Strategy for Your Organization
REGISTRATION AND CONTINENTAL BREAKFAST 8:30–9 AM
WELCOME AND INTRODUCTIONS 9–9:15 AM
A 9:15–10 AM
The Social Organization
Ed Moran, Co-President, Director of Research, Analysis & Insights at Human 1.0
and co-Author of The Hyper-Social Organization
Francois Gossieaux, Co-Founder, Human 1.0 and co-Author of The Hyper-Social
Organization
NETWORKING REFRESHMENT BREAK 10–10:20 AM
B 10:20–11 AM
Leveraging Social Media for Innovation
Lance Jensen Richards, GPHR, SPHR, Vice President, Office of Innovation, Kelly Services
C 11 AM–12:30 PM
Working Session: A Game Plan for Social Transformation at your Firm
Ben Brooks former SVP, Enterprise Communications & Colleague Engagement, Marsh
NETWORKING LUNCHEON 12:30–1:30 PM
D 1:30–2:30 PM
The Impact of Social Media on Learning
Patricia Romeo, Talent Innovation, Deloitte
NETWORKING REFRESHMENT BREAK 2:30–3 PM
E 3–4 PM
Enhancing your Employer Brand
Charlotte Jones, Employment Branding Strategist, Lockheed Martin
F 4–5 PM
Employee Engagement in 2013 and Beyond
Trish McFarlane, Director, Human Resources, Perficient; Co-Founder at HRevolution
Day Two Agenda - Click Here.
For speaking and sponsorship opportunities, please contact Meg Gottemoeller at meg.gottemoeller@conferenceboard.org.