Communicating Employee Benefits Workshops
Formulating Highly Effective Strategies that Influence Outcomes
02 - 03 May, 2013
The Conference Board Conference Center
New York, NY
02 May, 2013
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Workshop I:
Strategic Employee Benefits Communication: Achieving Improved Outcomes
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03 May, 2013
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Workshop II:
Web 2.0 Employee Benefit Communication: Winning Support using Various Communication Channels
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03 May, 2013
Day Two: Web 2.0 Employee Benefit Communication: Winning Support using Various Communication Channels
For companies of all sizes, stronger employee benefits communication strategies ensure that the workforce understands the options & value of this important aspect of their total compensation. And, greater understanding can equal measurable results. Please join us at this important workshop.
The rise of social technologies over the last few years has affected how we reach employees in the workplace. New and improved employee engagement channels offer benefits communicators new opportunities and challenges. During this workshop, you will gain new insights into the latest Web 2.0 tools and learn:
- New ways to engage employees
- Create new communication strategies that influence attitudes and behaviors
- Identify the changing needs of employees and create communication that addresses those needs
- Achieve improved effectiveness and increase responsiveness
Friday, May 3, 2013
WELCOME AND INTRODUCTION 9–9:15 AM
Lee Hornick, Program Director, The Conference Board
A 9:15–10 AM
How Leading Companies are Using Digital Communication to Engage Employees in HR Programs
David Pitre, Vice President, Consulting Services, Davis & Company
B 10–10:45 AM
Influencing Attitudes and Behaviors
Kristen Brown, Director, Benefits, Jet Blue
NETWORKING REFRESHMENT BREAK 10:45–11 AM
C 11:15 AM-NOON
Using the Web to Improve Employee Understanding
NETWORKING LUNCHEON 12:15–1:15 PM
D 1:15–2:15 PM
Think Differently About Benefits/HR Communication - A Working Group Session
NETWORKING REFRESHMENT BREAK 2:15–2:30 PM
E 2:30–3:15 PM
Impacting Behavior and Productivity
Erin Reynolds, Team Leader, Benefits & Compensation, Quicken Loans
F 3:15–4 PM
Getting Results From Your Web 2.0 Strategies
For a partial listing of speakers, click here.
For speaking and sponsorship opportunities, please contact Denise Sinuk at denise.sinuk@conferenceboard.org.

