Reward Trumps Risk: How Business Perspectives on Corporate Citizenship and Sustainability Are Changing
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Authors:
David J. Vidal -
Publication Date:
November 2006 -
Report Number:
A-0216-06-EA
A new survey by The Conference Board finds that while companies see more potential reward than risk when it comes to corporate citizenship and sustainability (CC&S) issues, they are clearly struggling to find concrete ways to capitalize on their programs in the marketplace.