Features

Flying the (Occasionally) Friendly Skies
In a time of corporate turbulence for airlines, Southwest has had remarkably clear skies. Former CEO Jim Parker gives employees all the credit.
By Matthew Budman

Going Extremely Public
In exposing WorldCom's wrongdoing, a whistleblower never imagined she'd also be exposing herself.
By Cynthia Cooper

The Dark Side of Optimism
Think that a positive outlook is always good for business? Get real!
By Susan Webber

Making the Grade
You're finally ready to enter the C-suite. So why isn't the C-suite ready to have you?
By Paula A. Klein

Outlook 2008

Crossing to Safety
If you're concerned about the state of the economy, you should be. But there's still reason enough for a bright outlook — just not too bright.
By Gail Fosler

Leisure Envy
An intergenerational conflict is brewing, and it's about time — literally. As the new haves and have-nots battle over spending their free hours, how can your business adapt?
By Linda Nazareth

Best Intentions vs. Bottom Lines
How can companies balance going green with saving green? A panel of top executives sorts out the issues.

Soundings

Getting Carried Away
By David Novak

Questioning Authority
Nina DiSesa
By Vadim Liberman

And more from
Jagdish N. Sheth, Stephen M.R. Covey, Freada Kapor Klein, Joel Zeff, Bruce Ackerman, Steve Miller, Stuart Skorman with Catherine Guthrie, Steven Poole, and Scott Adams.

Departments

Adventures in Cyberspace
Why do firms limit themselves when connecting with global customers?
By E.J. Heresniak

Entrepreneuring
The fall of the Iron Curtain has led to the rise of new businesses in Eastern Europe.
By Larry Farrell

Style & Substance
Small bookstores don't sell books — they sell experiences.
By Paco Underhill

In Review

Whoever said that money isn't everything doesn't know how to spend it to influence the government.
By Charles M. Madigan

If only we spent the same energy following through on strategies as on creating them.
By Paul B. Brown

Worth Noting

Sightings
In a Real Banana Republic
By Matthew Budman

Openers
Think Positive, Maybe
By A.J. Vogl