Consumer Measures
Consumer Confidence Index ®
6.2ptsThe Conference Board Consumer Confidence Index® Improves in April
April 2013
Index Rebounds from Disappointing March, Up 6 Points
Measure of CEO Confidence
8.0ptsCEO Confidence Continues to Improve
April 2013
The Conference Board Measure of CEO Confidence™, which had increased in the fourth quarter of 2012, improved again in the first quarter of 2013
The continuing commitment of The Conference Board to providing insights on consumer attitudes and behaviors has led the organization to join forces with The Nielsen Company to create The Demand Institute™. As a result of this new direction, The Conference Board is phasing out the Consumer Research Center (CRC). Executives interested in the results of the Consumer Confidence Survey® and CEO Confidence Survey™ may continue to subscribe separately. Existing CRC members will have access to all data currently provided as a part of their membership until their subscription expires. We would like to thank our members for their continued support and valuable contributions.
Recently launched, The Demand Institute™ provides a broad range of consumer-related research and activities. The institute is focused on improving member’s ability to both sense and steer consumer demand, while providing a more holistic understanding of where global consumer demand is headed. Through access to tangible new performance opportunities, enhanced R&D methods and applied innovation, and the opportunity to strengthen capabilities and learn new skills, The Demand Institute™ is taking on work that few organizations have tackled. Please visit The Demand Institute™ for more information on membership.
For more information on this announcement, please contact Lynn Franco at lynn.franco@conferenceboard.org.