Communicating Employee Benefits Workshops
Formulating Highly Effective Strategies that Influence Outcomes
02 - 03 May, 2013
The Conference Board Conference Center
New York, NY
02 May, 2013
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Workshop I:
Strategic Employee Benefits Communication: Achieving Improved Outcomes
(Details are being shown below)
03 May, 2013
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Workshop II:
Web 2.0 Employee Benefit Communication: Winning Support using Various Communication Channels
(Click to display details below)
02 May, 2013
Day One: Strategic Employee Benefits Communication: Achieving Improved Outcomes
While communication efforts behind more traditional plans may drop off after open enrollment, employers with consumerism strategies said that’s when employee communication becomes even more critical. As workers must learn to navigate an unfamiliar health care system and select the right care from the right provider at the right time, they need information, tools and resources to empower and assist them. The seminar will help you discover:
- How do I Improve the effectiveness of our employee benefits communication?
- How do I enhance employee awareness of ALL their benefits?
- How do I increase employee appreciation of their benefits?
- How do I increase employee understanding and gain buy-in?
Thursday, May 2, 2013
WELCOME AND INTRODUCTION 9–9:15 AM
A 9–10:15 AM
Taking Benefits Communication to the Next Level: From Information to Employee Engagement
Alison Davis, Chief Executive Officer, Davis & Company
NETWORKING REFRESHMENT BREAK 10:15–10:30 AM
B 10:30–11:15 AM
Meeting the Need for Information, Responsiveness, and Trust
C 11:15 AM–NOON
Messaging Healthy Living with Benefits Choices a Strong Campaign to Drive Behavior Change
Rich Keshishian, Vice President, Benefits Education, Prudential
NETWORKING LUNCHEON NOON–1 PM
D 1–2 PM
Effective Strategies: Solving Your Benefits Communication Challenges
NETWORKING REFRESHMENT BREAK 2–2:15 PM
E 2:15–3 PM
Connecting With a Diverse Workforce in an ADD World
Angelo Ioffreda, Chief Engagement Officer and Founder, IO Spark Communications
F 3–3:45 pm
Engaging a Diverse Audience in Compensation and Benefits
Kelley Haslun, Senior Director, Total Rewards Communication, PepsiCo
Danielle Gaston, Director, Total Rewards Communication, PepsiCo
NETWORKING REFRESHMENT BREAK 3:45–4 PM
G 4–4:45 pm
Just Do It! Motivating Employees to Do the Right Thing
Theresa Pudik Card, Senior Communications Consultant, Alcoa
Bridget McNie, EHS (Environment, Health & Safety), Alcoa
For a partial listing of speakers, click here.
For speaking and sponsorship opportunities, please contact Denise Sinuk at denise.sinuk@conferenceboard.org.

