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Anne Greer

Program Director
The Conference Board

Anne Greer

Anne Greer is currently the program director for two of The Conference Board’s webcast series: Your 2013 “Must-Do” List and Cross-Silo Collaboration.  She is also co-director of TCB’s Innovation Leaders Summit, scheduled for May 7 -8, 2013.  Based in the Twin Cities of Minnesota, Anne is founder of Greer Enterprises, a brand strategy and activation firm.   Anne’s company is built on her experiences as a journalist, communications professional, process improvement manager, commercialization coach and brand expert.  Prior to establishing Greer Enterprises, Anne worked for 3M for more than 30 years.  She was on the launch team for two of 3M’s most iconic strategic brands:  Post-it® Notes and Tegaderm® dressing, a line of wound healing products from 3M Health Care.  

In her most recent position, she was 3M’s chief brand officer, responsible for leading the reinvigoration of the 3M brand and advising business teams worldwide on brand strategy for 3M’s strategic brands. She also served on the executive committee of TCB’s Brand Council, where she gained a deep appreciation for the work of TCB.  Her contact information is anne.brand.greer@gmail.com and (mobile) 612-581-6894.